News: UMN Seed Grant

Together with Dr. Joanna Strycharz from the University of Amsterdam, I have received an UMN Seed Grant to study chilling effects due to corporate surveillance in real-life. This summer and fall, we will be conducting qualitative interviews to get more insights into this topic.

We want to thank the University of Minnesota for giving us this opportunity. It would not have been possible without this grant.

News: AEJMC emerging scholar grant

Together with Dr. Joanna Strycharz, I won the emerging scholar grant of the Association for Education in Journalism and Mass Communication. Our project is entitled “A Change in Media Diet as a Result of Corporate Surveillance. A Comparison between the United States and Europe”. We are very grateful for the support and excited to work on this project!

More information on the grant can be found here.

Interview: Hooked on science podcast

Ever wonder how all those screens affect the way you process information? In this episode, Julija talks with Dr. Claire Segijn about her research on multitasking, multiscreening, and advertising. Learn how to optimize your information processing or how companies are using our automatic responses to make sure we’re seeing their products!

Listen here.

[Blog] Synced advertising: wat consumenten ervan vinden dat hun online en offline informatie wordt verzameld (Dutch)

Heb je weleens een reclame op je telefoon gekregen voor een merk of product waar tegelijkertijd op televisie voor geadverteerd werd of over gesproken werd? Dat is geen toeval! Deze manier van adverteren staat bekend als synced advertising, waarbij reclames of mediaboodschappen op televisie, radio of buitenreclame, live worden gesynchroniseerd met reclame op je smartphone. Eerder beschreef ik al een keer de voor- en nadelen van synced advertising voor de adverteerder, maar wat vindt de consument er eigenlijk van om zulke gesynchroniseerde reclames te ontvangen?

[Lees verder op SWOCC]