News: Runner-up Best Article of the year

Our article “Advertising in a media multitasking era: Considerations and future directions.” published in Journal of Advertising was runner-up for the Article of the Year 2019 published in this journal. The winner was announced at the annual conference of the American Academy of Advertising 2020 (virtual conference).

A link to the nominated article is presented here.

News: EAA Research Grant

Although the annual conference if the European Advertising Academy (ICORIA) is cancelled this year due to Corona, the research grant competition proceeded. This was the first year they had this grant opportunity.

Joanna Strycharz, University of Amsterdam, and I are honored to be among the first ever recipients of this grant.
We are very excited to move this project on synced advertising and corporate surveillance forward. Thank you European Advertising Academy!

News: Promising Professor Award

March 2020, I was recognized with the Mary Alice Shaver Promising Professor Award of the American Academy of Advertising.

The Mary Alice Shaver Promising Professor Award honors a junior faculty member who has demonstrated excellence and innovation in advertising teaching and research. The award is given to full-time faculty who have taught no more than four years and who are members of the American Academy of Advertising.

I want to thank the selection committee led by Jef Richards, Jisu Huh for believing in me and nominating me for this award, Edith Smit and Hilde Voorveld for being amazing advisers, and Brittany Duff for all your advice on research and how to survive Minnesota winters. In addition, I would like to thank all my co-authors, colleagues at Hubbard School of Journalism and Mass Communication – University of Minnesota, and all (AAA) friends & family for your support! It’s truly a team effort!

News: Winner of Baschwitz Young Scholar Award

This text is published on http://perscom.socsci.uva.nl/sophie-boerman-and-claire-segijn-win-ascor-baschwitz-awards-2017/

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Claire Segijn wins again Baschwitz Young Scholar Award 2017

Claire Segijn has received the ASCoR Baschwitz Young Scolar Award for the best article published in a peer-reviewed journal in 2017.
The award was established as an incentive to ASCoR PhD candidates, and is given for the best article published by an ASCoR PhD candidate in a peer-reviewed journal in the preceding year. Claire received this award for the second time in a row.
She received the 2017 award for the article entitled “The Battle of the screens: Unraveling attention allocation and memory effects when multiscreening”, which is co-authored by Hilde Voorveld, Lisa Vandeberg and Edith Smit:

Segijn, C. M.Voorveld, H. A. M.Vandeberg, L., & Smit, E. G. (2017). The Battle of the screens: Unraveling attention allocation and memory effects when multiscreening. Human Communication Research, 43, 295-314. DOI: 10.1111/hcre.12106 [Link to article].

More information about the Baschwitz Awards: http://ascor.uva.nl/about-ascor/awards/awards.html