I was interviewed by Joost Zonneveld about my research into multiscreening & advertising effectiveness. The interview was published today in a big national newspaper in the Netherlands, Het Parool.
You can read the article online here (0,39 euro).
I was interviewed by Joost Zonneveld about my research into multiscreening & advertising effectiveness. The interview was published today in a big national newspaper in the Netherlands, Het Parool.
You can read the article online here (0,39 euro).